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Sep 23, 2026
HyperLocal Loop
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Debate Set on San Diego County Measure B Sales Tax Increase

San Diego County residents are invited to a public debate on Oct. 3 at Politifest, where supporters and opponents of Measure B will lay out their arguments for a proposed half‑cent sales‑tax increase. The measure, known locally as Measure B, seeks to generate new locally controlled revenue to address several pressing regional challenges.

Proponents argue the tax is a necessary response to federal reductions

SEIU Local 221 President Crystal Irving leads the coalition of labor and advocacy groups backing the measure. Irving contends that recent cuts by the Trump administration have left the county vulnerable to health‑care reductions, layoffs, and a deteriorating sewage system that affects both sides of the border. “We need a reliable source of funds to keep our hospitals, fire stations, and child‑care centers fully staffed,” she said, emphasizing that the tax would be locally administered, not subject to future federal whims.

The coalition also highlights the long‑standing sewage debacle that has plagued the Tijuana River Valley, arguing that additional revenue would allow the county to invest in infrastructure upgrades and prevent environmental damage that harms residents and wildlife alike.

Opponents raise concerns about fiscal discipline and oversight

Mark Kersey, representing the San Diego County Taxpayers Association, opposes Measure B. He points to the lack of a sunset clause and the absence of annual performance targets, warning that without clear limits the tax could become a permanent burden on taxpayers. Kersey also cautions that the measure might reopen labor negotiations that the county has worked hard to settle, potentially undermining fiscal discipline.

Critics further argue that a sales‑tax increase could discourage spending and hurt local businesses, especially in a post‑pandemic economy still recovering from supply‑chain disruptions.

Why the debate matters for families and faith‑based communities

For many families in San Diego County, the issues at stake touch core values of community safety, parental responsibility, and stewardship of resources. Expanding fire‑fighter staffing and child‑care access aligns with the traditional family pillar that HLL champions, while protecting public health services reflects a commitment to caring for the most vulnerable.

Faith‑based groups have also voiced support, noting that a healthier, safer community is a biblical principle of loving one’s neighbor. They see Measure B as a practical way to uphold those values without relying on uncertain federal aid.

What voters need to know

Measure B will appear on the November ballot. Voters should consider how the proposed tax aligns with their priorities for fiscal responsibility, public safety, and environmental stewardship. The debate at Politifest offers a chance to hear both sides directly before casting a vote.

Both Irving and Kersey encourage residents to attend, ask questions, and make an informed decision that reflects the best interests of San Diego County families.


Original reporting: Voice of San Diego — read the source article.

OBBM Network Editorial Staff

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Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

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