Westfield Topanga mall in Canoga Park will host a new Cheez‑It food‑court stall beginning Sept. 2. The temporary “Cheez‑It Court” is the first brand partner for Chain’s six‑month pop‑up residency at the shopping center.
Chain, a Los Angeles‑based company founded by actor, writer and producer B.J. Novak, creates short‑term dining experiences that reimagine familiar foods. The Cheez‑It Court will be open daily through Sept. 30, with hours that vary by day: 3 p.m.‑8 p.m. on Mondays and Tuesdays, noon‑8 p.m. Wednesday‑Thursday, and noon‑9 p.m. Friday‑Sunday.
Menu highlights
The stall will serve three Cheez‑It‑inspired twists on classic food‑court items: a cinnamon roll glazed with Cheez‑It crumbs, a Wagyu hot dog topped with melted Cheez‑It cheese, and a cheesesteak featuring the iconic cracker flavor. Recipes for each item will be posted online after the opening.
Comments from the partners
“Malls are back, and it’s not just nostalgia; a younger generation is discovering the simple pleasure of hanging out in person, grazing on snacks, and enjoying the experience,” said Nicholas Kraft, chief creative officer of Chain. “This collaboration with Cheez‑It is the quintessential mall food‑court experience.”
Nicole Sorensen, vice president of marketing for Cheez‑It, added, “Following fan experiences like Studio Cheez and the Cheez‑In Diner, Cheez‑It fuels unforgettable snack moments with real‑life experiences that bring the versatility and flavor of Cheez‑It crackers to new ways.”
Location and background
Westfield Topanga is located at 6600 Topanga Canyon Blvd. in the Canoga Park neighborhood of Los Angeles, California. The mall has seen a resurgence in foot traffic as retailers and operators emphasize experiential offerings that draw families and younger shoppers back to brick‑and‑mortar spaces.
Chain’s six‑month residency at Westfield Topanga will feature additional pop‑up concepts after the Cheez‑It stall concludes, aiming to keep the mall’s food court fresh and appealing throughout the fall season.
What this means for local shoppers
For families and mall‑goers in the San Fernando Valley, the Cheez‑It Court provides a novel snack option that blends a beloved snack brand with elevated menu items. The limited‑run nature of the stall encourages visitors to stop by before the September 30 closing date.
Local businesses and the mall management hope the pop‑up will boost overall traffic, supporting the broader effort to revitalize the area’s retail environment.
Original reporting: NBC4 Los Angeles — read the source article.
