The 2026 World Cup is underway, and not only are the games generating excitement, but they are also generating millions in revenue in Arkansas.

According to Saracen Casino Resort, there has been a 50% gain from the last World Cup in wagers, with 15% of its bets this month being on the World Cup.

Sports Betting Growth

Neal Atkinson, the Senior Director of Sportsbook and Table Games at Saracen Casino Resort, said that not only are the number of wagers growing, but also mid-game wagers. Soccer matches can end in a tie, giving an entirely new outcome to bet on.

If you or someone you know has a gambling problem and needs help, you can call 1-800-GAMBLER.

Original reporting: 40/29 / KHBS (NW Arkansas) — read the source article.