HyperLocal Loop
Jul 10, 2026
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Wealthy Americans Prefer Costco

A recent YouGov survey found that Costco is the preferred grocery store for higher-income Americans, with 11% of respondents earning at least $150,000 a year naming it as their primary grocery store. This is likely due to Costco’s bulk sizes and discounted prices, which appeal to larger households looking to stretch their grocery dollars.

Shopping Habits

According to the survey, just over half of higher-income households reported spending more than $150 each week on groceries, compared to 28% of middle- and lower-income households. Walmart Supercenter was the most popular grocery store among middle- and lower-income Americans, with 20% of respondents naming it as their go-to supermarket.

Food industry analyst Phil Lempert noted that wealthier households are often larger and therefore benefit from Costco’s bulk sizes. He also suggested that the annual membership fee, which ranges from $65 to $130, is well worth the savings it brings.

Tips for Saving Money

Lempert offered several tips for saving money on groceries, including shopping with a list and comparing unit prices. He also recommended ordering groceries online and picking them up yourself, as this can help consumers offset rising food costs.


Original reporting: Fox News (HLL/CB) — read the source article.

OBBM Network Editorial Staff

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Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

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