TriBridge Residential, the developer behind the Neptune Beach project, unveiled its latest vision for the former Kmart building at 500 Atlantic Boulevard in Jacksonville. The company intends to demolish the aging retail structure and replace it with a mixed‑use complex called Town Center West.
Project components and cost
The proposed development would feature a mid‑scale hotel, two sit‑down restaurants, and a combination of office and retail space designed to serve both residents and visitors. TriBridge estimates the total cost of the project at more than $100 million, a significant investment in the city’s north‑central corridor.
Approval process and timeline
According to Jacksonville attorney Steve Diebenow, who represents TriBridge, the project must first secure variances and a development plan approval from the city’s planning department. “We are actively working with the city to address any zoning concerns and to ensure the project aligns with Jacksonville’s long‑term growth strategy,” Diebenow said.
Once the necessary approvals are in place, the developer expects the design and permitting phase to take roughly nine to twelve months. Construction would follow, with the goal of bringing new jobs and tax revenue to the area.
Community impact
Local officials have expressed optimism that Town Center West could revitalize a vacant commercial parcel that has sat empty since Kmart closed. The addition of a hotel and dining options is seen as a way to attract travelers and support nearby businesses, while office space could draw new employers to Jacksonville.
Neighborhood residents have been invited to comment during the upcoming public hearing, a standard part of the city’s planning process. Diebenow emphasized that community feedback will be incorporated into the final design, stating, “We want this project to be a positive addition for families, faith‑based groups, and all Jacksonville citizens who live and work nearby.”
Economic outlook
The development aligns with Jacksonville’s broader economic development goals, which prioritize private‑sector investment, job creation, and expanding the city’s hospitality and retail offerings. If approved, Town Center West would add hundreds of construction jobs in the short term and create permanent positions in hospitality, food service, and professional services once operational.
TriBridge’s track record with the Neptune Beach project—another large‑scale mixed‑use development—has been cited as evidence of the developer’s capacity to deliver on ambitious plans.
Next steps
The city’s planning commission is scheduled to review the variance request later this year. After that, the development plan will be placed on the agenda for a full council vote. Stakeholders are encouraged to stay informed through Jacksonville’s official website and upcoming public meetings.
For more information about Town Center West, interested parties can contact Steve Diebenow at TriBridge Residential.
Original reporting: Jacksonville Today — read the source article.
