Texarkana Harley-Davidson in Texas recently hosted the Stars, Stripes and Service event to celebrate America’s 250th birthday and honor the service of active-duty military, veterans, and first responders.

Community Appreciation

During the event, attendees were treated to tacos and received challenge points and a coupon as a token of appreciation for their service. The event is part of the company’s efforts to foster a sense of community and gratitude for those who serve.

According to Marketing and Events Manager Sarah Morales, the goal is to create a welcoming atmosphere where people can come together and connect. ‘We always like to have something going on where people can hang out,’ Morales said. ‘We’re not just a store that sells things; it’s also like a culture, so we always like to have something where people can just hang out, and so we wanted to do something small to celebrate the anniversary as well as honor people that help us every day, military and first responders.’

Additionally, Harley-Davidson is running a campaign and sweepstakes called Rolling Sturgis to Milwaukee, which is the birthplace of the original bike shop. Next Saturday, Texarkana Harley-Davidson will host a one-day-only event to register for a chance to win a meet-and-greet with Jesse James Dupree, a three-day trip to the Ride Home in Milwaukee, including an Eaglerider rental and a $1,000 shopping spree.

Original reporting: KTBS 3 (Shreveport) — read the source article.