HyperLocal Loop
Jul 13, 2026
The Your

Close to home. Always in the loop.

T. rex Fossil Up for Auction

A chance encounter between a cattle rancher and a commercial paleontologist led to the discovery of one of the largest T. rexes ever found. The fossil, named Gus, is set to be auctioned at Sotheby’s in New York City, with an estimated price of up to $30 million.

The Discovery

Gus was discovered on the Licking ranch in South Dakota, within the Hell Creek Formation, a renowned geological site for T. rex fossils. The rancher, Gary ‘Gus’ Licking, had always suspected that his land was hiding something big, and his suspicions were confirmed when Thomas Heitkamp, a commercial paleontologist, stumbled upon the ranch while searching for fossils.

Heitkamp and his team excavated the site over three field seasons, from 2021 to 2023, and found a nearly complete T. rex skeleton, measuring 38 feet in length and 12.5 feet tall. The skeleton includes 183 fossil bone elements, making it about 61% complete by bone count, or 75% to 80% complete by mass.

Controversy Over Private Ownership

The sale of Gus has sparked controversy among paleontologists, who argue that private ownership of fossils can limit scientific access and hinder research. The Society of Vertebrate Paleontology opposes fossil sales, and many researchers refuse to study privately held specimens.

Stuart Sumida, a professor of biology at California State University, San Bernardino, and president of the Society of Vertebrate Paleontology, said that if Gus is sold to a private individual, it may never be seen by the public again and will not be subjected to proper scientific study.


Original reporting: El Paso News (HLL/CB) — read the source article.

OBBM Network Editorial Staff

[email protected]

Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent News

Trending

Community News

Quick Start Deal

Get Loop-Ready in One Move

A low-commitment monthly bundle that keeps your business in front of local audiences across HyperLocal Loop and the OBBM Network.

$350 Per Month
What's Included
  • DataPulse · 1,000 Matches Identify and retarget anonymous visitors to your site
  • Banner Ads Geo-targeted display placement across HyperLocal Loop
  • Video Ad Airs on your Local OBBM Channel
  • Business Advertorial A featured sponsored article telling your story
Questions about any of this? Ask Ben →
Get Started
Secure checkout · Cancel anytime
§ 04 · Choose Your Package

Three levels. Up to 60% off.

Every Patriot Package is priced at over 40% off standard AdRevv list rates — and the discount deepens as you scale, up to 60% off at the Enterprise tier.

Tier I · Local
The Patriot
For local & regional brands launching with the network.
List Price: $835/mo
$500/mo
★ Save $335 — 40% Off
Monthly Allotment
  • Audio: 10,000Podcast impressions
  • Video: 10,000Streaming TV impressions
  • Banners: 50,000HyperLocal Loop geo-targeted banner impressions
  • DataPulse: First 1,000visitor matches included
  • City or regional geo-targeting via AdServe
  • Real-time campaign reporting
Start The Patriot
Tier III · National
The Enterprise
For national brands ready to dominate the network.
List Price: $5,065/mo
$2026/mo
★ Save $3,039 — 60% Off
Monthly Allotment
  • Audio: 14,000Podcast impressions
  • Video: 10,000Streaming TV impressions
  • Banners: 100,000HyperLocal Loop geo-targeted impressions
  • DataPulse: 5,000visitor matches included
  • LeadEngine: 20,000actionable buyer-intent contacts
  • Host Endorsements: 9podcast host-read spots
  • National geo-targeting + dedicated campaign manager
  • Priority creative production support
★ Bonus Included
Free 1-Year Freedom Chamber Membership
Faith, Family & Freedom business community at freedomchamber.net.
Start Enterprise

Need a custom configuration? Build your own package →