Bloomington, MN – On Thursday, September 3, Primark celebrated the opening of its first Minnesota store, adding a 35,000‑square‑foot retail space to the Mall of America’s Level 1, Southeast Court. The launch marks the chain’s 46th U.S. location and its debut in the North Star State.
Affordable fashion for Minnesotans
Primark, founded in Dublin, Ireland, in 1969, now operates 480 stores across 19 countries and 15 U.S. states. The retailer’s mission, as stated on its website, is to ensure “everyone deserves to look and feel good – without paying more.” The new Mall of America store lives up to that promise, featuring women’s denim starting at $12, men’s tees at $5, and children’s sweatshirts beginning at $7.
Local economic impact
According to PR Newswire, the store will employ a significant number of Minnesotans, contributing to the retailer’s global workforce of over 80,000 colleagues. The addition of Primark expands the Mall of America’s retail mix, offering shoppers another low‑cost option alongside existing national and regional brands.
Vikings partnership
In a nod to local sports fans, Primark announced a partnership with the NFL to sell Minnesota Vikings merchandise in the store, with items priced as low as $16. This collaboration provides fans with affordable team apparel and further integrates the retailer into the community’s cultural fabric.
Why this matters for families
For traditional families seeking quality clothing without breaking the budget, Primark’s entry into Minnesota offers a new venue for everyday essentials. The store’s emphasis on value aligns with the priorities of parents who want to stretch their dollars while providing their children with durable, stylish garments.
Looking ahead
Primark’s expansion into Minnesota reflects a broader trend of retailers seeking growth in strong consumer markets. As the Mall of America continues to attract visitors from across the Midwest, the store’s presence is likely to boost foot traffic and support ancillary businesses within the complex.
Residents can visit the new Primark location during regular Mall of America hours. The store’s opening underscores a positive development for the state’s retail landscape, delivering affordable fashion choices to Minnesotans of all ages.
Original reporting: News Talk 1340 KROC-AM – News and Talk – Rochester News Radio — read the source article.
