The Your
Oct 01, 2026
HyperLocal Loop
The Your

Close to home. Always in the loop.

Premier Bank Consolidates North Broadway Branch into New Rochester Location on Highway 52

Premier Bank Minnesota is strengthening its presence in Rochester with a strategic consolidation of its North Broadway & 37th Street branch into a newly constructed, modern facility at the intersection of Highway 52 and 37th Street. The move, detailed in a recent press release, reflects the bank’s long‑standing commitment to the Rochester community.

Background and History

Founded in a double‑wide trailer in 1974 as Maplewood State Bank, the institution rebranded as Premier Bank in 1988. Over the past five decades the bank has grown into one of Minnesota’s largest home‑grown financial institutions, now operating twenty locations across the state. The new Rochester branch adds to the network of full‑service sites that already serve downtown and the Greenview area.

Details of the Consolidation

The North Broadway & 37th Street branch, located near the Whistle Binkies North restaurant, will officially close its doors on December 31, 2026. Customers will be redirected to the new Highway 52 & 37th Street branch, which offers expanded parking, updated teller windows, and modern banking technology. Premier Bank assures that all existing accounts, deposits, loans, and banking relationships will remain unchanged and fully supported during and after the transition.

Leadership Comments

Corey R. Heimer, President of Premier Bank Minnesota, emphasized the bank’s dedication to Rochester: “Our investment in the new Highway 52 & 37th Street branch reflects that commitment and positions us to better serve customers for years to come.” He added that the consolidation will streamline operations while preserving the personal service that longtime customers value.

Other Rochester Locations Remain Open

In addition to the new branch, Premier Bank will continue to operate two full‑service locations in Rochester:

  • Downtown: 421 1st Ave SW, Rochester, MN 55902
  • Greenview: 1706 Greenview Place SW, Rochester, MN 55902

These sites will maintain the same product offerings, including checking and savings accounts, mortgages, small‑business loans, and wealth‑management services.

Community Impact

The consolidation is expected to enhance banking convenience for residents and businesses along Highway 52, a major corridor that connects downtown Rochester with surrounding suburbs. By concentrating resources in a single, state‑of‑the‑art facility, Premier Bank aims to improve customer experience, reduce wait times, and support local economic growth.

Looking Ahead

Premier Bank’s expansion aligns with broader trends in Minnesota’s banking sector, where community banks are investing in modern branches to compete with larger national institutions while preserving local decision‑making. The Rochester consolidation demonstrates how a regional bank can adapt to changing consumer expectations without sacrificing the personal touch that defines community banking.

Customers with questions about the transition are encouraged to contact Premier Bank’s Rochester customer service line or visit the new Highway 52 & 37th Street branch once it opens.


Original reporting: News Talk 1340 KROC-AM – News and Talk – Rochester News Radio — read the source article.

OBBM Network Editorial Staff

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Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

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