HyperLocal Loop
Jul 08, 2026
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PBR Executive’s Record Collection

Jerret Strong, a senior manager for sponsor fulfillment at the Professional Bull Riders organization, has a passion for rock and roll music. His collection of over 18,000 records is a testament to this, with items ranging from rare albums to promotional materials.

A Lifelong Love of Music

Strong’s love of music began at a young age, with his first record purchase being ‘A Fifth of Beethoven’ at the age of 11. This sparked a lifelong interest in collecting music and memorabilia, with his home now featuring a dedicated ‘El Bano de los Beatles’ – a bathroom filled with Beatles-themed items.

Strong’s career in the liquor distribution business eventually led him to join the Professional Bull Riders organization. His position involves managing corporate partnerships, which often involves working with bands and musicians. This has led to collaborations with artists such as Warrant and KISS, with Strong’s love of music proving to be a valuable asset in his work.

A Unique Partnership

One notable partnership was with Warrant, a band that Strong is a big fan of. After attending a concert and meeting the band, Strong and PBR CEO Sean Gleason worked out a deal for the band to record a remake of the Merle Haggard song ‘I Think I’ll Just Stay Here and Drink’. This song is now played every night at midnight in PBR bars across the country.

Strong’s collection continues to grow, with monthly wine and vinyl nights where friends bring over interesting music to share. His love of music and collecting has led to some rare and valuable items, including an original ‘butcher’ cover of the Beatles’ ‘Yesterday and Today’ album.


Original reporting: Fort Worth Report — read the source article.

OBBM Network Editorial Staff

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Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

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