The New York Times reported slower digital subscriber growth for the second quarter, adding about 280,000 net digital-only subscribers. This is compared to analysts’ average estimate of 295,300, according to data compiled by Visible Alpha.
Publishers are operating in a crowded market, where big tech firms and AI platforms impact search and referral traffic, while trust in news is shrinking. Media outlets such as Axios, CNN, and The Verge are competing for readership in a busy news cycle, putting pressure on publishers like NYT to gain market share.
Digital Subscription Revenue Forecast
The company expects digital-only subscription revenue to grow 12% to 15%, with the mid-point of which was below the estimate of 14.2%. Total advertising revenue rose by 11.3% to $149.1 million, beating an estimate of $146.4 million.
Original reporting: Appleton, WI News Feed (HLL/CB) — read the source article.
