For generations, pubs have served as a place for social connection, but young Britons are increasingly looking elsewhere for community and embracing sober alternatives to mingle.

A Cultural Shift

This cultural shift may add to the squeeze being felt by Britain’s pubs, with rising costs and taxes also contributing to financial pressure. A study by the British Beer and Pub Association found that between January and March of this year, 161 pubs closed across England, Wales, and Scotland – an average of nearly two a day.

Experts say cultural shifts also have a part to play, as the social scene for Gen Z diversifies and a Friday night is as likely to mean hanging out at the running track as propping up a bar. From running clubs and padel to coffee raves, Britain’s social scene is changing at pace.

For Millennials, Gen X, and Baby Boomers, heavy drinking was often woven into established social rituals, but Gen Z sees it as another obstacle. Research by British alcohol awareness charity Drinkaware shows an increasing number are embracing low and no-alcohol drinks.

New Ways to Socialize

Gen Z is increasingly looking for new ways to socialize, placing more value on experiences centered around community, connection, and wellbeing, rather than nights out where alcohol is the main focus. Coffee Culture UK, a company organizing coffee raves, said that on average, two-thirds of those attending are aged 18 to 24.

Running is not the only sport that is reshaping how Gen Z socializes. The racket sport of padel has also boomed in popularity since Covid, with padel clubs promoting it as more than a sport, offering spaces where people can work, eat, and socialize alongside the courts.

Original reporting: KRDO (Colorado Springs metro) — read the source article.