A 2,000-year-old low-fat, high-protein cheese called cancoillotte is gaining popularity in France. The cheese, which is made from skimmed cow’s milk, has been a staple in the eastern part of France near the Swiss border for centuries. However, it has recently gained a new following thanks to social media influencers who have discovered its health benefits.

What is Cancoillotte?

Cancoillotte is a soft, spreadable cheese that is high in protein and low in fat. It is made from skimmed cow’s milk that is fermented and coagulated to create a creamy, gooey texture. The cheese is often served hot or cold and can be paired with a variety of foods, including potatoes, meat, and vegetables.

The popularity of cancoillotte has been boosted by social media influencers such as Johan Papz, who has over 1.5 million followers on TikTok. Papz discovered cancoillotte while chatting with a bodybuilding friend at the gym and was amazed by its nutritional benefits. He has since shared his love for the cheese with his followers, showcasing its versatility and health benefits.

Impact on the Dairy Industry

The surge in popularity of cancoillotte has had a significant impact on the dairy industry in France. According to Julie Morin, president of the Association for the Promotion of Cancoillotte, demand for the cheese has risen by 25% in the past month alone. This has led to a shortage of cancoillotte in some stores, with some producers struggling to keep up with demand.

Morin credits social media influencers like Papz and itscindyoff for helping to boost the popularity of cancoillotte. She notes that the cheese has traditionally been seen as old-fashioned and outdated, but that its health benefits and versatility have made it appealing to a new generation of consumers.

Original reporting: El Paso News (HLL/CB) — read the source article.