In the heart of Casper, Wyoming, a local company is transforming the way people experience the great outdoors. YOBOgear, founded by Cal Fenton and Kristen Zook, is making waves in the camping community with their innovative hammock camping systems.
From Ground to Hammock
Cal Fenton, an avid outdoorsman, found traditional ground camping increasingly uncomfortable as he aged. During a hunting trip in 2015, he discovered the comfort of hammock camping, which sparked an idea. Realizing Wyoming’s high desert lacked the dense forests needed for traditional hammocks, Cal engineered a portable freestanding hammock stand.
With the help of Kristen Zook, who brought business and marketing expertise, YOBOgear was born. The company now designs and sells lightweight, portable hammock systems that allow campers to set up anywhere, regardless of tree availability.
Overcoming Challenges
The journey wasn’t without obstacles. The global pandemic in 2020 delayed their plans due to supply chain issues. However, once their products reached the market, they quickly gained popularity among hammock enthusiasts. Kristen noted that the trend of hammock camping is spreading rapidly, thanks to affordable and portable stands.
YOBOgear’s systems, primarily made from aluminum, are evolving with new designs using carbon fiber for even lighter options. Their products range from entry-level kits to advanced systems that include tent-like enclosures for side-by-side hammocks, offering protection from the elements.
Expanding the Outdoor Experience
Cal and Kristen’s mission is to make outdoor experiences more accessible and comfortable. Their products not only include hammocks but also chairs, tables, and other accessories designed for portability and comfort. Cal emphasizes the importance of hammock length for comfort, recommending 11-foot hammocks for a perfect flat lay.
YOBOgear continues to innovate, with products like the “Turtle Bug” stand kit introduced through a Kickstarter campaign, making hammock camping accessible to a broader audience. The company’s name, “You Oughta Be Outdoors,” reflects their passion for encouraging people to enjoy nature’s beauty, whether in lush forests or Wyoming’s expansive high desert.
Based in Casper, YOBOgear ships its products worldwide, inviting everyone to experience the freedom and comfort of hammock camping.
Original reporting: Oil City News (Casper WY) — read the source article.
