Soccer jerseys have become a fashion trend, with many designers and brands releasing their own versions. The jerseys are no longer just for fans, but a statement piece in many people’s wardrobes. According to fashion photographer Phil Oh, the trend started about 10 years ago, when streetwear brands began incorporating soccer jerseys into their designs.
The Rise of Soccer Jerseys in Fashion
The rise of soccer jerseys in fashion can be attributed to the growing popularity of soccer in the US. As the sport has become more mainstream, the jerseys have become a symbol of the game and a fashion statement. Designers such as Colm Dillane of KidSuper have released their own versions of soccer jerseys, collaborating with soccer legends like Ronaldinho.
The trend has also been driven by the fact that soccer jerseys are versatile and can be worn in a variety of settings. As fashion magazine maker Markus Ebner noted, a soccer jersey can be worn on the dance floor or as a casual everyday piece. The jerseys’ simple design and vibrant colors make them a staple in many people’s wardrobes.
The Commercialization of Soccer Jerseys
The commercialization of soccer jerseys has also played a role in their rise to fashion trend status. Brands such as Nike and Adidas have released limited-edition collections, and fast fashion retailers like H&M and ASOS have also gotten in on the trend. The jerseys are no longer just for fans, but a way for brands to capitalize on the growing popularity of soccer.
According to historian and author Brian D. Bunk, soccer jerseys were initially marketed towards children in the 1950s. However, as the sport has grown in popularity, the jerseys have become a fashion statement for people of all ages. The trend has also been driven by the fact that soccer jerseys are a way for people to express their individuality and showcase their love for the game.
Original reporting: El Paso News (HLL/CB) — read the source article.