Fort Smith is hitting some high notes this October — literally. The University of Arkansas at Fort Smith is gearing up for its 20th annual Octubafest, set for October 11. The beloved event, now in its third decade, brings together tuba and euphonium enthusiasts for a celebration of low-brass music on the UAFS campus. Reaching a 20th anniversary is a meaningful milestone for any community tradition, and Octubafest has clearly earned its place on the Fort Smith cultural calendar.

The timing couldn’t be better for a feel-good community celebration. Fort Smith’s broader economy is also hitting a milestone worth cheering: tourism-related jobs in the Fort Smith metro area set a brand-new record in the most recent August report, according to Talk Business & Politics. That means more Fort Smith residents are working in hospitality, recreation, and visitor services than ever before — a sign that the region is drawing more visitors and that local businesses are thriving as a result.

Together, these two stories paint an encouraging picture of a city that is growing in both culture and economic vitality. A university music festival that has endured and flourished for 20 years speaks to the deep community roots that UAFS has put down in Fort Smith. Meanwhile, record tourism employment signals that people from across the region — and beyond — are choosing Fort Smith as a destination.

Whether you’re a tuba fan, a euphonium newcomer, or simply someone who loves seeing your hometown succeed, this is a week worth celebrating in Fort Smith. Mark your calendar for Octubafest on October 11 at UAFS, and take a moment to appreciate the hardworking folks in Fort Smith’s booming tourism sector who are making the River Valley a place people want to visit.

Sources: River Valley Democrat-Gazette, Talk Business & Politics