Toastique, a Maryland‑based breakfast franchise celebrated for its Instagram‑ready toast dishes, is set to open its inaugural Baltimore City café in the historic Fells Point district. The new spot will occupy the former Starbucks space at 631 South Broadway, a corner location at Broadway and Aliceanna Street that has been vacant since the coffee chain closed last fall.
Construction and Opening Timeline
Construction on the Toastique café is slated to begin this month, with the owners aiming for a soft opening later in the fall. The building, which housed a Starbucks from 2022 through 2025, will be renovated to accommodate Toastique’s open‑kitchen concept and vibrant interior design.
Menu Highlights
The menu will feature a variety of gourmet toast options, including avocado, smoked salmon, peanut butter crunch, spicy crab, and tomato burrata. Beyond toast, the all‑day café will serve smoothie bowls packed with superfoods such as acai, strawberries, and dragonberries, paired with granola, matcha, and other toppings. Additional offerings include oat‑based soups, wellness shots, cold‑pressed juices, and iced collagen lattes.
Seasonal items will rotate throughout the year, with current highlights like pumpkin cheesecake waffles and smoky chipotle turkey with mushroom and burrata toast. All menu items are described on the company’s website as “carefully crafted down to the micronutrient with locally sourced, quality ingredients.”
Community and Loyalty Programs
Toastique is positioning itself as a social‑media friendly destination, encouraging influencers to become “brand ambassadors” by sharing the café’s “passion for delicious food and healthy living.” For patrons focused on value, the chain offers a rewards program that provides free juices, a $10 reward for every $100 spent, and a complimentary smoothie on the customer’s birthday.
Impact on Fells Point
The addition of Toastique adds to the growing culinary landscape of Fells Point, a neighborhood known for its waterfront views, historic brick streets, and a mix of long‑standing eateries and new concepts. Local business owners have expressed optimism that the new café will attract both residents and visitors, contributing to foot traffic and supporting the area’s reputation as a dining destination.
City officials have not indicated any special permits or zoning changes required for the project, as the location was already zoned for restaurant use. The development aligns with recent efforts to revitalize vacant storefronts in the district.
What to Expect
Patrons can anticipate a bright, modern interior with ample seating for both quick breakfasts and leisurely brunches. The café’s emphasis on high‑quality ingredients and visually appealing dishes aims to meet the expectations of health‑conscious diners and social‑media enthusiasts alike.
Toastique’s entry into Baltimore’s food scene reflects a broader trend of specialty breakfast concepts expanding beyond their original markets, offering residents new options for morning and midday meals.
Original reporting: Baltimore Fishbowl — read the source article.
