Ukrainian drone attacks on Russian online retailer Wildberries amount to ‘acts of terrorism’ against civilians, affecting millions of people in Russia and other countries, according to the company’s founder and CEO, Tatyana Kim.
Impact on Business and Civilians
Kim stated that businesses across 10 countries have suffered significant losses as a result of the attacks and that Wildberries is working with the Russian government to mitigate the impact on vendors using its platform. The company is rapidly restructuring its logistics network and redistributing goods across various logistics facilities to maintain delivery times and inventory turnover despite the disruption.
Ukraine initially said it targeted Wildberries because of its role in supplying the Russian military. However, Kim responded to accusations that Wildberries sells dual-use goods, products that can have both civilian and military applications, by saying the company does not offer anything that is not also available on major global e-commerce platforms such as Amazon or Alibaba.
Kim emphasized that the attacks were aimed at civilians and that their real purpose was to ‘exert pressure, destabilize the situation, and cause panic and shock among a large number of Russians.’ The situation highlights the ongoing conflict and its effects on businesses and civilians in the region.
Original reporting: Appleton, WI News Feed (HLL/CB) — read the source article.