St. Petersburg entrepreneur Erika Basher opened Peacock Home on October 1, bringing a curated selection of globally sourced home‑goods and vintage décor to the second floor of the Hostess building at 2635 Central Ave. After running a successful pop‑up at the Hostess gift shop and wine bar earlier this year, Basher decided to establish a permanent storefront to serve the local community.
Unique, Globally Sourced Inventory
Peacock Home’s inventory reflects Basher’s extensive travel to design hubs such as Morocco, Italy and France. She sources chairs, tables, sofas, pillows, jewelry, artwork and gift items in small, carefully chosen quantities, allowing customers to find rare pieces that are not mass‑produced. Upcoming trips to Mexico City, Ireland and Scotland promise to expand the shop’s international offerings.
Design Philosophy Focused on Homeowners
“It’s not just about furniture,” Basher said. “It’s about finding unique, fun pieces that people sometimes feel intimidated by because they don’t know how to make them look cool.” She emphasizes that home décor should reflect the homeowner’s personality and that anyone can create a space they love without spending a fortune.
Future Services for the Community
In addition to retail, Basher plans to offer interior‑design consultations on Saturdays, providing one‑hour appointments to help clients source items—including pieces from Peacock Home—and develop personalized design concepts. “I’ve never owned a storefront, so this is brand new to me,” she noted, adding that her long‑standing experience in the design world gives her confidence to guide customers through the process.
Supporting Local Creativity and Economy
Peacock Home adds to St. Petersburg’s growing boutique‑shopping scene, offering residents a locally owned alternative to chain retailers. By sourcing items internationally and selling them in modest quantities, the shop supports artisans abroad while keeping profits within the community. Basher hopes the store will inspire other local entrepreneurs to pursue creative ventures that blend global influences with neighborhood charm.
Location and Hours
The shop is located on the second floor of the Hostess building at 2635 Central Ave., St. Petersburg, FL. Opening hours are Monday‑Saturday, 10 a.m. – 6 p.m., with a closed day on Sunday.
Peacock Home welcomes St. Petersburg residents to explore its eclectic collection, enjoy personalized design advice, and discover how a few thoughtfully chosen pieces can transform a house into a home.
Original reporting: St. Pete Catalyst — read the source article.
