Nordstrom’s May Savings Event is rolling out big discounts on brands like Free People and Kiehl’s, with select items marked down up to 50 percent. This piece walks through what to watch for, where the real value sits, and how to shop the sale without buyer’s remorse.

The headline number is eye-catching: up to 50 percent off. But that figure often applies to a rotating selection of seasonal styles or final-sale items, not every SKU in a brand’s lineup. If you focus on classic pieces and skincare staples, there’s a better chance the discount is both real and useful.
Start with categories that hold value long term. Outerwear, neutral footwear, reliable skincare and wardrobe basics tend to retain usefulness across seasons. Free People finds and Kiehl’s essentials can be smart picks, especially when stacked with Nordstrom card perks or limited-time extra savings.
Watch the fine print on returns and markdowns. Some clearance items may be final sale, which matters if sizing runs small or a product doesn’t perform on first use. Nordstrom’s standard customer service is solid, but double-check return windows and whether promotional credits apply before you click buy.
Compare prices quickly and move fast on verified bargains. Popular items and limited sizes disappear quickly once the markdown shows up online. If you’ve been tracking a specific jacket, shoe or serum, use a wishlist or the save-for-later feature so you can pounce the moment it hits the deeper discount tier.
Think beyond the big names and scan lesser-known brands in the same categories. The eye-catching brands draw traffic, but solid value often lives in the labels right beside them. You can come away with a better rotation of everyday pieces by mixing a few headline-brand scores with reliable, lower-profile finds.
Timing your buy can change the deal. Early access events and cardholder promotions often knock a few more points off the price, while later in the sale you might find even steeper cuts on remaining inventory. Decide whether you need the piece now or can wait for an extra dip, and plan accordingly.
Finally, treat the sale like a targeted mission, not a cart-clearing spree. Set a short list of items you actually need and a price threshold that makes sense for you. That keeps the excitement of the sale from turning into buyer’s regret and helps you walk away with a few clear winners.