West Alabama families and educators have a new reason to celebrate. The Golden Apple Awards II, a community‑driven recognition program, will spotlight exceptional teachers throughout the 2026‑2027 school year. Initiated by Tuscaloosa entrepreneur Robb Billups, General Manager of Smith Auto Group, the awards pair public acknowledgment with tangible rewards, including a grand prize of a one‑year lease on a Mercedes‑Benz vehicle.
How the program works
Each month, from now through May 2027, a nominated teacher will be selected to receive a Golden Apple Award. Winners enjoy on‑air recognition and a prize package, while the monthly honorees are entered into a final draw for the grand prize. In May, a special ceremony will announce the overall winner, who will receive a new Mercedes‑Benz—either a GLC or a comparable model—for a full year.
Who can nominate
Parents, school administrators, and students are invited to submit nominations via the online form linked in the original announcement. Organizers encourage families to share specific examples of why a teacher deserves the honor, emphasizing the impact on student learning and community values.
Eligibility criteria
- Teachers employed in Tuscaloosa, Greene, Hale, Bibb, Fayette, Pickens, or Sumter counties are eligible.
- Nominees must be at least 21 years old and hold a valid Alabama driver’s license.
- The grand‑prize winner must provide approved insurance for the leased vehicle; Mercedes‑Benz of Tuscaloosa must approve the coverage, and the winner is responsible for all applicable taxes.
- Townsquare Media, Mercedes‑Benz of Tuscaloosa, and their affiliates are excluded from participation.
Community impact
Billups, whose family includes several educators, said the awards aim to “put the spotlight on education in West Alabama” and to thank teachers who give their time and energy to students. Last year, Candace Carlisle of Duncanville Middle School received the inaugural grand prize, driving a new Mercedes‑Benz for a year. This year’s program expands the reach, inviting nominations from a broader set of counties and reinforcing the region’s commitment to academic excellence.
Why it matters
Recognizing teachers aligns with the community’s core values of faith, family, and liberty. By celebrating educators who nurture the next generation, the Golden Apple Awards support strong families and uphold the principle that local citizens should have the freedom to honor those who serve them. The partnership with a reputable local business also highlights the role of private enterprise in strengthening community institutions.
How to participate
Interested nominators should click the “Nominate a Teacher” link provided by Townsquare Media Tuscaloosa and complete the short form. Submissions will be reviewed each month, and winners announced on local media outlets and during the May gala.
Looking ahead
The May celebration will bring together the monthly awardees for a night of recognition and fellowship, culminating in the announcement of the grand‑prize recipient. Organizers hope the event will inspire continued community involvement and reinforce the importance of honoring those who shape our children’s futures.
Original reporting: The Tuscaloosa Thread — read the source article.
