DIRECTV is expanding its streaming options for households that want more control over what they watch and how much they pay. The new lineup replaces the one‑size‑fits‑all approach common among many streaming services with a menu of Genre Packs and add‑on choices, allowing subscribers to pay only for the content they actually use.
How the plans work
All plans are delivered over the internet, so no satellite dish is needed. Customers simply bring their own device—smart TV, streaming stick, tablet, or phone—and select the package that fits their viewing habits.
- Standard plans provide more than 100 channels, including sports, news, and entertainment.
- Genre Packs focus on a single category: sports, news, entertainment, or family‑friendly programming. Prices start at $20.99 per month for the family‑friendly pack.
- Optional add‑ons such as HBO Max, Netflix, and Hallmark+ can be layered onto any pack for additional content.
New customers can try any plan for free for five days, with no contract tying them down. After the trial, the standard streaming price is $59.99 per month and includes the ESPN Unlimited Plan. The first month of the Sports Pack is also offered at no charge.
Package details
DIRECTV lists five comprehensive packages and a Spanish‑language option:
- ENTERTAINMENT: $59.99/month (first‑month fees apply) then $89.99/month; over 90 channels including FS1, HGTV, and TNT.
- CHOICE: $64.99/month for the first month (up to $74.98 with fees) then $94.98/month; more than 125 channels such as the Food Network and FanDuel TV.
- ULTIMATE: $99.99 for the first month (up to $109.98 with fees) then $129.98/month; over 160 channels, including CBS sports and Starz.
- PREMIER: $144.99 for the first month (up to $150.98 with fees) then $170.98/month; more than 185 channels, featuring Cinemax, Hallmark, and Lifetime.
- ÓPTIMO MAS (Spanish): $59.99/month for three months, then $84.99/month; 100+ Spanish‑language channels.
For those who want a more budget‑friendly option, the company also offers individual Genre Packs:
- MySports: $49.99 for the first month, then $64.99/month; over 20 sports channels including ESPN and FS1.
- MyEntertainment: $42.99/month; reality and lifestyle channels such as HGTV, Bravo, and FX.
- MyNews: $39.99/month for two months, then $44.99/month; 10+ news outlets including CNBC, Fox News, CNN, and MSNBC.
- MyKids: $20.99/month; family‑friendly channels like Cartoon Network and Nickelodeon.
Why the flexibility matters
Families can now avoid paying for channels they never watch, a common complaint with traditional cable bundles. By selecting a specific Genre Pack and adding only the premium services they truly enjoy, households can keep monthly entertainment costs in line with their budget while still accessing live sports, news, and popular shows.
All offers are limited to new customers and renew monthly unless cancelled. Terms and conditions apply; interested viewers should visit directv.com for full details.
Original reporting: Fox News (HLL/CB) — read the source article.
