Brazilian President Luiz Inácio Lula da Silva has launched his reelection campaign, aiming to win back workers to his Workers Party. Lula’s campaign focuses on regulating app-based work and providing more protections for workers in the gig economy.

The Gig Economy

The share of workers in formal jobs has fallen to 38.2% in Brazil, with many turning to app-based work for better pay and flexibility. However, these workers often lack labor rights and social-security benefits.

Lula’s government has proposed regulations to protect app-based workers, including rules on pay, working conditions, and social security benefits. But the efforts have faced resistance from companies and skepticism from workers.

Challenges Ahead

Lula’s party is struggling to connect with a new generation of workers who are detached from traditional employment structures. The party’s president, Edinho Silva, has acknowledged the need for soul-searching and better understanding of informal workers and their working conditions.

Original reporting: Appleton, WI News Feed (HLL/CB) — read the source article.