Marshall families and visitors have a new Labor Day weekend tradition to look forward to. The fourth annual Bear Creek BBQ & Balloon Festival opens its gates at 5 p.m. on Saturday, Sept. 5, at the historic Bear Creek Smokehouse, 10857 State Highway 154.
Family‑friendly fun under the evening sky
Admission to the festival is free, inviting neighbors to gather on the lawn with lawn chairs for an evening of food, music and community. The smokehouse, a fourth‑generation family business operating since 1943, will serve its signature smoked meats and classic Texas barbecue, a staple of East Texas hospitality.
Live entertainment will feature local bands playing a mix of country, rock and blues, providing a soundtrack for families as the sun sets. Children can enjoy a variety of activities designed for all ages, from games to crafts, ensuring there’s something for every member of the household.
Hot‑air balloons take center stage
The festival’s headline attraction is the fleet of 19 hot‑air balloons that will rise over the smokehouse grounds. As daylight fades, a balloon glow will illuminate the night, creating a picturesque backdrop for photos and memories. For those seeking a closer experience, tethered balloon rides are available for $25 per person, weather permitting.
Organizers advise attendees to check the weather forecast and confirm ride availability with the smokehouse on the day of the event.
Supporting local tradition and economy
Beyond the festivities, the event underscores the importance of family‑run enterprises in Marshall’s economy. Bear Creek Smokehouse’s longevity reflects the community’s commitment to preserving local heritage while providing jobs and a gathering place for generations.
Mayor John Smith praised the festival, stating, “Events like the Bear Creek BBQ & Balloon Festival bring our community together, celebrate our traditions, and showcase the best of East Texas hospitality.”
For additional details, schedules and any updates regarding balloon operations, visitors should consult the Bear Creek Smokehouse official events page or follow the venue’s social media channels.
Original reporting: KTBS 3 (Shreveport) — read the source article.
