The Your
Nov 12, 2026
HyperLocal Loop
The Your

Close to home. Always in the loop.

Streetcar Impact Alliance works to boost foot traffic for Omaha’s downtown businesses

Omaha’s downtown, Midtown and Blackstone neighborhoods have faced a challenging year as streetcar construction, road closures and a dip in sales forced several businesses to shutter. In response, a group of owners has formed the Streetcar Impact Alliance, a nonprofit dedicated to supporting the area’s small, family‑run enterprises.

Family owners speak out

“Artemis Tea and Botanical is a family business. It is owned by my wife,” said Daniel Lawse, co‑owner of the shop. “We’re not corporate America with bailout money or deep bank accounts to tap into. If it doesn’t work, it has an extreme negative impact on my family and our home.”

Shannon Beck, who runs Nodest Home Plants, echoed the sentiment, noting how closely her livelihood is tied to her household. “Like Daniel said, my business is also very much connected to my house,” she said.

Alliance board expands

Beck has joined the Alliance’s board, joining fellow owners Daniel Lawse and Katie Mock, as well as other local entrepreneurs. The board’s mission is straightforward: increase shopper traffic along the streetcar route so that storefronts can thrive without relying on government handouts.

“We’re trying to save our businesses while we’re running our businesses,” Mock explained. “We don’t want a handout; we just want customers to be able to come in the door, buy the products and services, and enjoy the space we’ve created.”

Recent closures raise concerns

The Alliance’s urgency grew after the recent closure of Clark Ross’s downtown bar, Mercury, which was first reported by 3 News Now. “That’s a fear for many business owners,” Mock said, noting that each loss chips away at the neighborhood’s vitality.

Lawse added, “I hope that people who have given up on these neighborhoods can just make some time, come down, and support the businesses that are still here.” The Alliance believes that a steady stream of patrons will help prevent further closures and preserve the character of these historic districts.

Action plan

The group is focusing on three primary strategies:

  • Community outreach: Hosting sidewalk events, pop‑up markets and local art displays to draw residents and visitors onto the streetcar corridor.
  • Marketing partnership: Coordinating with the city’s transit authority to promote special discounts for riders who shop at Alliance member stores.
  • Advocacy for smoother construction: Working with the Department of Transportation to minimize road closures and improve signage, ensuring that shoppers can navigate the area safely.

These efforts aim to turn the current construction challenges into an opportunity for community engagement and economic revitalization.

Looking ahead

While the streetcar project promises long‑term benefits for Omaha’s transit network, the Alliance stresses that immediate action is needed to keep the local economy afloat. By rallying residents, encouraging patronage and collaborating with city officials, the Streetcar Impact Alliance hopes to safeguard the future of downtown, Midtown and Blackstone’s family‑owned businesses.

For more information on upcoming events or how to support the Alliance’s members, visit their website or follow their social‑media channels.


Original reporting: KMTV 3 News Now (Scripps) – local — read the source article.

OBBM Network Editorial Staff

[email protected]

Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent News

Trending

Community News

Quick Start Deal

Turn Local Reach Into Real Leads

A monthly bundle that puts your business in front of local audiences across HyperLocal Loop and the OBBM Network — and delivers ready-to-contact buyers to your team.

$500 Per Month
What's Included
  • LeadEngine · 1,000 Contacts Verified, buyer-intent prospects in your market, delivered to your team
  • DataPulse · 1,000 Matches Identify and retarget anonymous visitors to your site
  • Banner Ads · 3 Cities Geo-targeted display placement across HyperLocal Loop in three cities
  • Video Commercial · 3 Cities Your commercial airs on the local OBBM channel in three cities
  • Audio · 10,000 Impressions Podcast ad impressions across the OBBM Network
  • Geo-Targeting City or regional targeting via AdServe
  • Real-Time Reporting Track campaign performance as it happens
Questions about any of this? Ask Ben →
Get Started
Secure checkout · Cancel anytime
Quick Start Deal

Get Loop-Ready in One Move

A low-commitment monthly bundle that keeps your business in front of local audiences across HyperLocal Loop and the OBBM Network.

$350 Per Month
What's Included
  • DataPulse · 1,000 Matches Identify and retarget anonymous visitors to your site
  • Banner Ads Geo-targeted display placement across HyperLocal Loop
  • Video Ad Airs on your Local OBBM Channel
  • Business Advertorial A featured sponsored article telling your story
Questions about any of this? Ask Ben →
Get Started
Secure checkout · Cancel anytime
§ 04 · Choose Your Package

Three levels. Up to 60% off.

Every Patriot Package is priced at over 40% off standard AdRevv list rates — and the discount deepens as you scale, up to 60% off at the Enterprise tier.

Tier I · Local
The Patriot
For local & regional brands launching with the network.
List Price: $835/mo
$500/mo
★ Save $335 — 40% Off
Monthly Allotment
  • Audio: 10,000Podcast impressions
  • Video: 10,000Streaming TV impressions
  • Banners: 50,000HyperLocal Loop geo-targeted banner impressions
  • DataPulse: First 1,000visitor matches included
  • City or regional geo-targeting via AdServe
  • Real-time campaign reporting
Start The Patriot
Tier III · National
The Enterprise
For national brands ready to dominate the network.
List Price: $5,065/mo
$2026/mo
★ Save $3,039 — 60% Off
Monthly Allotment
  • Audio: 14,000Podcast impressions
  • Video: 10,000Streaming TV impressions
  • Banners: 100,000HyperLocal Loop geo-targeted impressions
  • DataPulse: 5,000visitor matches included
  • LeadEngine: 20,000actionable buyer-intent contacts
  • Host Endorsements: 9podcast host-read spots
  • National geo-targeting + dedicated campaign manager
  • Priority creative production support
★ Bonus Included ★
Free 1-Year Freedom Chamber Membership
Faith, Family & Freedom business community at freedomchamber.net.
Start Enterprise

Need a custom configuration? Build your own package →