Burberry, a luxury brand, has seen strong sales in the US, which has helped to offset the impact of conflict in the Middle East on European spending. The company’s CEO, Joshua Schulman, has been focusing on the US and China as ‘must-win’ markets.
In the April-June quarter, Burberry’s sales in the Americas grew 12%, while sales in China increased 9% due to strong demand from Gen Z customers. However, sales in the Europe and Middle East region fell 3% due to the conflict in the Middle East.
Original reporting: Appleton, WI News Feed (HLL/CB) — read the source article.