The East Texas Food Bank has launched its third annual Tyler vs. Longview Peanut Butter Drive, and the friendly rivalry between the two cities is back and better than ever — all in the name of fighting hunger across the region.
The community competition, now in its third year, challenges residents of Tyler and Longview to see which city can collect the most peanut butter for families in need. It’s a lighthearted contest with a serious purpose: stocking the shelves of the East Texas Food Bank so that children, seniors, and families facing food insecurity have access to a nutritious, protein-rich staple.
Peanut butter is one of the most requested — and least donated — items at food banks. It’s shelf-stable, filling, and beloved by kids and adults alike, making it an ideal focus for a community drive. By turning the collection effort into a city-versus-city showdown, the East Texas Food Bank has found a winning formula that motivates neighbors to get involved and give generously.
The drive adds to a season of community spirit in Tyler, where a separate “Pantry Raid” food drive is also sparking a friendly rivalry — this time between local middle schools. That effort, reported by KLTV, shows that the giving spirit runs deep across all age groups in the Rose City.
Together, these initiatives reflect something special about Tyler and the broader East Texas community: when neighbors are asked to step up for one another, they answer the call with enthusiasm. Whether you’re cheering for Tyler or Longview, the real winners are the families who will benefit from every jar collected.
Residents looking to participate in the East Texas Food Bank’s Peanut Butter Drive can watch for local drop-off locations and updates from the food bank and area news outlets. Every jar counts — and Tyler is ready to defend its community pride.
