San Marcos is experiencing a wave of commercial development that promises new jobs and expanded shopping options for residents. The city’s third H‑E‑B grocery store opened on October 6 with a ribbon‑cutting ceremony, bringing a 114,000‑square‑foot facility to the east side of I‑35. The new store is projected to create more than 400 positions, enhancing food access for families in the growing corridor.
Upcoming retail projects
Construction has also begun on a 107,797‑square‑foot Home Depot, the first of its kind in San Marcos. The $13 million project, which broke ground in September, includes a 28,120‑square‑foot garden center and sits adjacent to the new H‑E‑B location. Nearby, a 52,460‑square‑foot Rooms To Go is under development after breaking ground in June, with an estimated cost of $7.87 million. Both retailers are expected to generate additional employment opportunities and draw shoppers from across Hays County.
Expansion of local brands
Timberland will open a second outlet in the San Marcos Premium Outlets, expanding its presence across the street from the existing store. The locally owned Paradis Vineyard & Winery is preparing to showcase Cabernet and Viognier wines from its 2025 Hill Country harvest, adding to the region’s growing wine tourism offerings.
Convenience and fuel services
The new H‑E‑B on McCarty Lane will soon be complemented by an H‑E‑B Fresh Bites convenience store, featuring a fuel station, car wash, and food options from True Texas Tacos and Soflo Pizza, further increasing convenience for commuters.
Community and nonprofit highlights
Milestone Family & Youth Services celebrated 40 years of service to children and families in Hays County, offering counseling, parenting classes, school‑based programs, and crisis support. Texas State University’s School of Journalism and Mass Communication launched a live football pre‑game show, giving students hands‑on experience in sports media production.
Local businesses marking milestones
Two P’s & Calli’s Boutique marked its 30th anniversary, continuing to serve San Marcos and surrounding communities with women’s apparel, accessories, and home furnishings. Terry Black’s Barbecue, an Austin‑based favorite, and Pressed Coffee Co., owned by Alyssa McConnico, were highlighted as worth‑the‑trip dining options for locals and visitors alike.
City support for entrepreneurs
The City of San Marcos relaunched the San Marcos Business Owners Optimization, Support and Training (SMTX BOOST) program, formerly known as BIG. The initiative provides free training, coaching, and resources to help local businesses grow and thrive.
Retail closure
IKEA announced it will not renew the lease on its small‑format store in San Marcos, signaling the location’s upcoming closure. The decision aligns with the company’s broader strategy to focus on affordable, accessible and sustainable retail formats.
These developments reflect a dynamic commercial landscape in San Marcos, with new investments creating jobs and expanding services, while the city continues to support both established and emerging businesses.
Original reporting: Community Impact — Austin — read the source article.
