The Los Angeles 2028 Organizing Committee revealed the official slogan for the upcoming Summer Olympic and Paralympic Games: “Stars Align.” The phrase will be used in all branding, marketing and communications leading up to the opening ceremony on July 14, 2028.
What the slogan means
According to the committee, “Stars Align” is meant to be both a rallying cry and an invitation. It celebrates the moment when dedication meets a generational opportunity, encouraging athletes to perform at their peak, volunteers to welcome the world, and fans to cheer passionately from the stands.
Leadership comments
LA28 Chairperson and President Casey Wasserman said the slogan captures the spirit of Los Angeles as a place where dreams take flight. “Los Angeles is the place where dreams take flight, and the Olympics show us what’s possible when the world unites. ‘Stars Align’ is a call to action for athletes, volunteers and supporters alike,” Wasserman said in a statement.
Key dates and venues
The Games will open under the Southern California sun on July 14, 2028, with the Paralympic Games following on August 15, 2028. The opening ceremony will be a dual‑venue celebration at the historic Los Angeles Memorial Coliseum in Exposition Park and the modern SoFi Stadium in Inglewood. The Paralympic opening ceremony will be held at SoFi Stadium, with the closing ceremony returning to the Coliseum.
Competition will officially begin on July 15, designated as Day 1. A unique scheduling twist places track and field events at the Coliseum during the first week, while swimming moves to SoFi Stadium in the second week. The first medal will be awarded in triathlon on Day 1 at Venice Beach.
Expanded program
The 2028 program adds 22 medal events compared with Paris 2024, bringing the total to 351. New mixed‑team events will appear in artistic gymnastics, athletics (4×100 mixed‑gender relay), golf, archery (compound bow), coastal rowing beach sprint, and table tennis. Women’s soccer and water polo will see expanded fields, a new women’s boxing weight class will be introduced, and 3×3 basketball will feature more teams.
Flag football makes its Olympic debut, lacrosse returns after more than a century, and baseball and softball rejoin the roster. Cricket also secures a place among the medal sports.
Looking ahead
Organizers have released a first look at the competition schedule, noting that field hockey, basketball, rugby sevens, water polo and cricket will kick off on July 12, two days before the opening ceremony. The busiest podium day is projected for July 29 (Day 15), with 16 gold and bronze events in team sports and 19 individual medal events.
Fans can watch the official slogan video on the LA28 website. As the city prepares for the world’s biggest sporting celebration, “Stars Align” serves as a reminder that when dedication meets opportunity, extraordinary moments are possible for athletes, volunteers and supporters alike.
Original reporting: NBC4 Los Angeles — read the source article.
