The Your
Oct 23, 2026
HyperLocal Loop
The Your

Close to home. Always in the loop.

Collierville Fire Destroys 75-Year-Old Russell’s Farm Supply, Kills Store Parrot

Collierville, Tenn. – On Thursday night, a fast‑moving fire ripped through Russell’s Farm Supply Co., a beloved local business that has served the community since 1951. The blaze, which began around 9:30 p.m. at 136 S. Center St., quickly engulfed the roof and interior, prompting an immediate response from Collierville Fire Department crews.

Rapid response and containment

Firefighters arrived within minutes and reported heavy flames pouring through the building’s roof. Thanks to their swift action, the fire was brought under control in roughly ten minutes, and crews remained on scene for extinguishment and overhaul to ensure the blaze was fully suppressed.

Investigation underway

The cause and origin of the fire remain under investigation by the Collierville Fire Marshal’s Office. Collierville police officers and dispatchers assisted the effort, along with support from the neighboring Germantown Fire Department.

Community loss and gratitude

While no human injuries were reported, the fire claimed the life of Popeye, the store’s longtime resident parrot, who was a familiar sight for customers and a source of joy for many visitors. The Town of Collierville issued a statement expressing deep sympathy for the owners, employees, and patrons, noting that Russell’s has been “more than just a business” in the town’s story for three‑quarters of a century.

“Our hearts are with Russell’s Farm Supply Co., its owners, employees, and everyone affected by the fire,” the town’s statement read. “We are particularly saddened by the loss of Popeye, the parrot, who brought joy to so many who visited the store.”

Looking ahead

Despite the devastation, the owners of Russell’s remain hopeful. They announced plans to move forward with their annual Fall Festival scheduled for Saturday, provided the grounds are deemed safe after the fire’s aftermath is assessed.

“Russell’s has always been more than four walls. It’s the memories, traditions, and people who have made this place so special for 75 years,” the owners said in a statement. “The building may be gone, but the heart of Russell’s remains.”

Appreciation for first responders

The owners extended heartfelt thanks to the Collierville Fire Department and all first responders who worked tirelessly through the night. Their bravery and dedication were highlighted as a cornerstone of the community’s resilience.

Local residents have expressed support on social media, sharing memories of the store and offering assistance as the owners begin the recovery process. The incident underscores the importance of a well‑trained fire service and the strong ties that bind Collierville’s businesses to the community.

What’s next for the site?

City officials will continue to monitor the site for safety concerns and will work with the owners on any necessary permits or inspections before the Fall Festival proceeds. The community looks forward to seeing the beloved tradition continue, even as the physical structure is rebuilt or replaced.


Original reporting: Action News 5 WMC (Gray) — read the source article.

OBBM Network Editorial Staff

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Editorial team behind OBBM Network — independent, hyper-local journalism syndicated through HyperLocalLoop and OBBM Network TV.

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