When a donor offers a non‑cash asset—stock, real estate, artwork or a stake in a private company—many small nonprofits in Pinellas County face a dilemma: how to receive and manage the gift without overburdening limited staff.
Ask the Right Questions First
Before saying yes, leaders should consider:
- What exactly is being offered and can it be readily sold?
- Are there any restrictions, liabilities, or ongoing costs?
- Will an appraisal or other professional review be needed?
- Does the gift fit the organization’s policies, mission and capacity?
- Who needs to be involved in the decision?
These questions don’t require board members to become tax or investment experts, but they do demand that nonprofits know where to turn for help.
Community Foundations as a First Stop
The Pinellas Community Foundation, led by CEO Duggan Cooley, works regularly with donors, attorneys, accountants and financial advisors. While the foundation is not a legal or tax authority, it can facilitate the transfer of appreciated stock or other assets and point organizations to the professionals who can evaluate unfamiliar gifts.
In practice, a nonprofit might receive a call after a donor proposes an unusual contribution. The foundation can help determine whether the gift is feasible, what additional reviews are required, and whether the answer should be yes, no, or “not in this form.”
Building Readiness Without a Full‑Scale Department
Nonprofits don’t need a dedicated planned‑giving office to benefit from these conversations. A basic gift‑acceptance policy, clear authority for approving non‑cash gifts, and trusted relationships with legal and financial partners can make the difference between a missed opportunity and a meaningful donation.
Having these relationships in place before a gift arrives simplifies the dialogue and can uncover new avenues for support—whether it’s highly appreciated stock, an estate‑plan provision, retirement assets or other complex property.
Why It Matters for Pinellas Charities
By preparing ahead, local charities can turn what might seem like a complicated transaction into a valuable contribution that advances their mission and strengthens the community.
Original reporting: St. Pete Catalyst — read the source article.