Amazon is giving Prime members additional opportunities to snag limited‑time discounts during its upcoming Prime Big Deal Days sale on October 6‑7. Shoppers can expect new “Today’s Big Deals” to appear three times each day at 3 a.m., 11 a.m., and 4 p.m. Eastern Daylight Time.
Deal schedule and product categories
The retailer says the three daily deal drops will feature products from well‑known brands such as Shark, Princess Polly and Soundcore by Anker, as well as trending items and new launches across beauty, technology, kitchen, fashion and home categories. Offers are limited while supplies last, so popular items may sell out before the next wave of discounts.
Fall‑themed savings
Amazon is highlighting items tied to seasonal activities. For Halloween shoppers, the sale includes costumes, accessories, candy, decorations and party supplies, with select items starting at $5 and candy options under $10. Game‑day and hosting enthusiasts will find charcuterie boards, slow cookers, entertaining sets, blankets, candles and decorative pillows from brands like Barefoot Dreams, Yankee Candle and Bedsure.
Grocery discounts
Prime members can also take advantage of grocery savings delivered the same day. Discounts of up to 75 % are advertised on items such as salami, hummus, pico de gallo, cherry tomatoes and avocados. Orders over $25 qualify for free delivery in most areas.
Holiday and toy deals
The event’s Holiday Shop section features decorations, entertaining products and curated gift collections for children, adults and pets. Shoppers can browse Amazon’s annual Top 100+ Toys List, which organizes recommendations by age and interest. Notable offers include up to 40 % off sensory toys from Play‑Doh and Kinetic Sand, up to 30 % off classic toys from Hasbro Gaming, Mattel Games, Hot Wheels and Barbie, and up to 30 % off building sets from LEGO and Magna‑Tiles. FAO Schwarz is launching a dedicated storefront on Amazon for the first time, showcasing a range of toys.
How to maximize savings
Amazon suggests several tactics for shoppers seeking the deepest discounts: start with a free 30‑day Prime trial if you are not already a member, focus on high‑ticket categories such as technology, vacuums and kitchen appliances, and build wish lists before the sale begins. Comparing prices across multiple sellers and watching for Lightning Deals, which can sell out quickly, are also recommended. Early holiday shopping can help avoid last‑minute price increases.
Prime membership details
Access to the Prime Big Deal Days discounts requires a Prime membership, which costs $14.99 per month or $139 per year. Eligible customers can also start a free 30‑day trial at amazon.com/prime.
Company perspective
“Once fall arrives, there’s so much to get ready for—the hosting, the decorating, the holiday gifting—and Prime Big Deal Days makes it easy to check it all off while saving,” said Carmen Nestares, vice president of North America Marketing and Prime Tech.
Amazon’s schedule aims to give shoppers multiple chances to capture savings throughout the two‑day event, reinforcing the retailer’s commitment to providing value and convenience to Prime members during the busy fall season.
Original reporting: Las Cruces Sun News (HLL/CB) — read the source article.
