Wetumpka, Alabama – The city’s leadership confirmed that national sporting‑goods retailer Dunham’s Sports will add a new location to the community. The store will occupy the former Food World space in the Bienville Square Shopping Center.
Mayor welcomes the investment
Mayor Jerry Willis said the project aligns with Wetumpka’s reputation as the “City of Natural Beauty.” “We are thrilled to welcome Dunham’s Sports to Wetumpka,” Willis said. “Our town has become a destination for sports tourism and outdoor recreation. Families travel here from across Alabama and the Southeast for tournaments, fishing, kayaking, hiking, and hunting. Dunham’s Sports is a natural fit that will serve both our residents and the thousands of visitors who experience everything our community has to offer.”
Economic impact and job creation
The $2 million development is expected to generate a significant annual economic impact for the city. In addition to the retail space, the project will create 25 new jobs, ranging from sales associates to management positions, providing employment opportunities for local residents.
Location and future timeline
The new store will be situated in the former Food World building at Bienville Square Shopping Center, a site already familiar to shoppers in the area. City officials have not yet announced a construction start date or an expected opening month, but they anticipate the project will move forward quickly once permits are secured.
Dunham’s Sports expands in Alabama
With this addition, Dunham’s Sports will operate six locations across Alabama. Existing stores are located in Albertville, Ozark, Jasper, Scottsboro, and Fort Payne, extending the retailer’s reach throughout the state and offering a broader selection of equipment for hunting, fishing, team sports, and fitness.
Community benefits
The new store is expected to serve as a hub for local athletes, families, and outdoor enthusiasts. By providing a wide range of sporting goods and apparel, Dunham’s Sports will support the city’s active lifestyle and reinforce Wetumpka’s growing reputation as a regional center for recreation and tourism.
City officials plan to keep the public informed as the project progresses and will share updates on construction milestones and the grand opening date.
Original reporting: Alabama News Network — read the source article.
