On November 10, the Celina City Council gave final approval to an economic development agreement that will bring the city’s first Target store and a surrounding retail complex to the northeast corner of Preston Road and Outer Loop. The $90 million Celina Towne Crossing project will span roughly 45 acres and add 359,000 square feet of commercial space to one of the city’s fastest‑growing retail corridors.
Project details and timeline
The centerpiece of the development is a 145,000‑square‑foot Target, which will be joined by three junior‑anchor retailers, two full‑service restaurants, and four strip‑retail centers. In addition to the commercial components, the plan includes a landscaped detention pond that will be transformed into a decorative water feature, as well as designated areas for public art and monuments intended to serve as a visual gateway into the new district.
Under the agreement, Celina will waive approximately $7.5 million in building and impact fees. In exchange, the developer has committed to invest at least $90 million in buildings and infrastructure. To qualify for the fee waiver, the Target and its three junior‑anchor spaces must be completed by June 1, 2029, while the two restaurants and four strip‑retail centers must be finished by December 1, 2029. These dates represent construction milestones; actual opening dates for individual businesses may vary.
Economic impact and city expectations
Anthony Satarino, president of the Celina Economic Development Corporation, said the city anticipates the project will more than double its investment in the area over the next ten years. The development follows Celina’s recent additions of a Walmart Supercenter and a Costco, further solidifying the city’s transformation from a rapidly expanding community into a major North Texas destination for shopping and dining.
Local officials highlighted the expected job creation, increased tax revenue, and expanded consumer choices for residents. The inclusion of public‑art spaces and a water feature reflects the council’s desire to blend economic growth with community‑focused amenities.
Community response
While the council’s vote was unanimous, some residents expressed curiosity about traffic impacts and the timing of construction. City planners have indicated that traffic studies will be conducted as part of the permitting process to ensure that existing roadways can accommodate the increased volume.
Overall, the approval marks a significant milestone for Celina’s long‑term development strategy, aligning with the city’s goal of providing more retail and dining options while preserving a family‑friendly environment.
Next steps
The developer will now move forward with detailed site plans, securing any remaining permits, and beginning construction. The city will monitor progress against the agreed‑upon milestones and continue to engage with residents to address any concerns that arise during the build‑out.
Original reporting: Local Profile (DFW) — read the source article.
